Bunch Of Rainbow Blocks




We have the Pleasure of wrapping the MLC Seats for the Mardi Gras Festival earlier on this month.


What Is Vinyl Car Wrapping?




By applying vinyl to your car we can change its colour and/or design, and create a totally new and refreshed look, either if it's a company or personal vehicle.

The vinyl covers the paintwork of your car, protecting it from stone chips and minor abrasions caused through general wear and tear. If any section of the car does become damaged for any reason, the vinyl can be easily repaired or replaced. This means that panels of your car can be individually re-wrapped at any time.

The vehicle wrapping vinyl can be easily removed so if you want to have it back as it was, you can simply restore it to its original colour without losing value.
The vehicle wrapping film we use is applied with high quality adhesives and can be easily removed within 5 years of the wrap being installed." class="sharethis-inline-share-buttons">

Have you seen some vehicles around all covered with their company logos, messages or just with different "sticker kind of" designs, or heaps of colours?

By applying vinyl to your car we can change its colour and/or design, and create a totally new and refreshed look, either if it's a company or personal vehicle.

The vinyl covers the paintwork of your car, protecting it from stone chips and minor abrasions caused through general wear and tear. If any section of the car does become damaged for any reason, the vinyl can be easily repaired or replaced. This means that panels of your car can be individually re-wrapped at any time.

The vehicle wrapping vinyl can be easily removed so if you want to have it back as it was, you can simply restore it to its original colour without losing value.
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ISA International Sign Expo 2017




For nearly 70 years, ISA International Sign Expo has been breaking records in exhibit sales and attendance. More than 20,000 colleagues and nearly 600 knowledgeable suppliers come together at this always exciting event.

ISA International Sign Expo is the only place to find everything you need to be successful in the sign and graphics industry — including wide format printing, digital signage, new ideas for printing on substrates, accessories that will expand your product lines, LEDs, vehicle wrapping and more. It’s also the best place to get up to speed on important industry issues and the best venue to conduct business. Learning opportunities abound at the show, with expert-led sign industry specific educational programs focusing on topics such as graphic design, sign code legislation, business management, sales and marketing, technology and more.

Signarama City North could not miss the opportunity to attend to this amazing read more


A Little bit of Signage History




Signs are any kind of visual graphics created to display information to a particular audience. This is typically manifested in the form of wayfinding information in places such as streets or on the inside and outside of buildings. Signs vary in form and size based on location and intent, from more expansive banners, billboards, and murals, to smaller street signs, street name signs, sandwich boards and lawn signs. Newer signs may also use digital or electronic displays.

The main purpose of signs is to communicate, to convey information such that the receiver may make cognitive decisions based on the information provided. In general, signs may be classified according to the following functions:

• Information: signs conveying information about services and facilities, such as maps, directories, or instructional signs.
• Direction: signs showing the location of services, facilities, functional spaces and key areas, such as sign posts or directional arrows.
• Identification: signs indicating services and facilities, such as room names and numbers, restroom signs, or floor designations.
• Safety and Regulatory: signs giving warning or safety instructions, such as warning signs, traffic signs, exit signs, or signs conveying rules and regulations.

Signage is distinct from labeling, which conveys information about a particular product.

Below is a list of commonly used materials in sign making shops.
• Acrylic
• Aluminium composite panel
• Corrugated plastic
• High-density polyethylene (HDPE)
• High-density polyurethane
• Medium density overlay panels
• Modular curved frame technology
• Oilcloth
• Polyvinyl chloride (PVC or vinyl)
• Polycarbonate
• Polypropylene, polystyrene, and other thermoplastics
• Wood
• Stainless Steel
• Plexiglass

If you want to know what type of material/design/sign best suit your business, don't hesitate to contact us. We give free advice and quotation!



Source: Wikipedia." class="sharethis-inline-share-buttons">

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Most Effective Colours for Your Business Signage



• Blue (business confidence) - IBM wants everyone to trust their products.
• Green (health) - Starbucks has a healthier, "greener" product.
• Purple (royal, mystery, wisdom) - Hallmark has the perfectly worded card for every occasion.
• Orange (joy, optimism) - "The world runs on Dunkin."
• Pink (femininity, love) - Victoria's Secret is all about romantic, sexy women's fashions.

For professionalism and elegance, black on white is always a good selection. In fact, a white background is a good choice for any strong contrasting colour. Black serves the same purpose when it supports very light or bright letting or graphics. Other complementary choices such as the blue-orange combination that Tropicana has used or a purple-yellow pairing can be very effective.

TIPS FOR CHOOSING THE BEST COLOURS FOR YOUR SIGNAGE

1. Does your business already have an established brand colour? You'll want to work with that unless you are ready to completely overhaul your advertising format.
2. Do you want to psychologically impact potential customers by gaining their attention, stimulating their senses or inspiring a certain positive response? What is most apt to motivate them? Orange, yellow and red are generally considered high arousal colours; and blues, greens and violet tend to be lower in arousal response. However, within these families, entirely different reactions can be created by intensifying or lessening the shades.
3. Never let an intense background colour or graphic overpower the most important message on your signage.
4. Work with contrasting complementary pairs for powerful impact.
5. A black-white combination is clearly legible and less expensive.

Source : http://www.colorcombos.com" class="sharethis-inline-share-buttons">

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Tips to create compelling signage for your retail store.




Signage should be front and center when you are creating a window display or a product display.

A great retail sign has to capture the customer’s interest enough to read it; just like a great email subject line gets someone to open it, a great headline in a newspaper gets someone to read it or a great magazine cover makes someone buy it.

Here are some tips to create compelling retail signage:

*Be short and to the point: Less is more! A recent article in the WSJ said people were shortening text messages down to a couple of words, a couple of initials, or a single emoticon. We are all getting used to short, succinct messages. Edit your copy ruthlessly until the meaning remains but the fluff is gone.

*Make sure the fonts you use are easy to read: Some retailers can
*State the customers’ reasons for buying your product or service: What is the customer buying this for? To be a hero to his son? To look fabulous for a date? To have easy-to-manage hair? Then tell them, “Be a hero tonight with this.” “Make heads turn!” “Manage curly hair with this.”

*Use the words you or yours: Customers buy when they start visualising themselves using your products. One way to help them is to incorporate the words you or yours. Notice how much stronger the above signs become with the addition of you or your. “You’ll be a hero tonight with this.” “You’ll make heads turn!” “Manage your curly hair with this.”

*Test your sign: It’s fun to have a new sign on the top of a window display that you feel is perfect… until you notice it is too faint
*Have fun: Boring signs are, well, boring. Remember, your goal is to grab a casual browser’s attention. Double entendres, puns and jokes are great ways to show you are a fun business. Some people will say you’re not funny or whatever, but the bulk of your customers will appreciate it. They might even take a picture and post it on Facebook.

Creating memorable signs that sell your merchandise is truly one of the most fun aspects of retailing. Using these tips, you can create signage that not only engages your customers but moves your product almost as well as your best-trained salesperson.

At Signarama City North we can give you free advice to help you create the perfect sign for your business, marketing campaign or company.
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The Importance of Signage in a Business




A creative, attractive sign can help your business stand apart from the competition.

According to ChamberofCommerce.com, customers are more likely to purchase from a business they have already heard of, so a sign can help plant the seed for future sales.

Signs serve as a type of silent salesperson for your business. Exterior signs draw attention to your place of business and help differentiate it from others on the street. Interior signs help customers locate merchandise and can lead to impulse sales when added to special displays.

If you need some guidance, come to the store and we’ll give you free advice, to help you find the right sign for your business.


Celebrating 17 Years!




In August, Signarama Sydney City North celebrated 17 years in business. Since 2001, we have been the premier sign company in the heart of Sydney.

We could never have imagined the relationships that we would have developed over that time - with our customers, our fabulous staff, our other Signarama owners.

We hope to continue to service our great customers for many years to come.



Signarama City North
93 York Street
Sydney New South Wales 2000

Opening Hours:
Monday 8:30 am - 5:00 pm
Tuesday 8:30 am - 5:00 pm
Wednesday 8:30 am - 5:00 pm
Thursday 8:30 am - 5:00 pm
Friday 8:30 am - 5:00 pm
CLIENTS WE HAVE WORKED WITH: